Hello, Santiago!
At Amplify, we have a very simple way of measuring whether something works. If it really helps the team on the other side. The team that produces, edits, publishes, archives, and responds to the daily pressure of “this has to be done now.” That’s why today we’re sharing some news that’s special to us. Santiago Noguera is joining us as a Project Amplifier to promote projects globally and, especially, in Latin America, accompanying our clients from the first step to “go live”… and beyond.
And this time there is a different ingredient: we are not growing alone. We are doing so alongside a strategic partner in the region, Compañía Comercial La Curaçao de Colombia S.A. (LA CURAÇAO), to share resources, accelerate deployments, and be even closer to our clients.
A model designed to make everything flow (and be noticed)
In Media & Entertainment, each operation has its own rhythm, its own urgencies, and its own rules. And for our solutions to truly add value, we first have to do something very human: listen carefully.
That’s why our partnership with LA CURAÇAO DE COLOMBIA is so important. It’s not just a question of execution or regional coverage. It’s a way to be closer to our clients in Latin America, to better understand their daily challenges, their real concerns, and what they need to move forward with confidence.
What does this model offer?
- Real proximity. Presence in the region, same time zone, and a more direct understanding of the context and operation.
- Two-way collaboration. What we learn in the field feeds back into the product and service, enabling continuous improvement and better responsiveness.
- Enhanced service. We combine the capabilities of Amplify and La Curaçao to provide better support, with greater coordination and a stronger customer focus.
- Key talent on the front line. Profiles like Santiago’s help us connect vision and execution. And they ensure that every need is translated into useful and well-supported solutions.
In short: more proximity, more understanding, better service. A collaboration designed so that the customer not only has technology, but also a team at their side that understands their reality and works with them over the long term.
A clear commitment: advanced, personalized service
More than just a project, we seek a long-term relationship. One in which we stand by our clients, offering proactive service and continuous improvements so that operations run more smoothly every week, not just on go-live day.
And to achieve this, what matters most is support. That’s why Santiago plays a key role: being close to the client, understanding their operation, and turning every need into a solution that works on a day-to-day basis.
With our team, we seek to reinforce our mission:
- Clarity from the outset. Specific use cases, realistic goals, and an easy-to-follow roadmap.
- Fast, human attention. Direct communication, constant monitoring, and quick resolution when there are emergencies.
- Continuous improvement. Not only contributing with our technology, but also helping the team adopt it and get the most value out of it.
Because that’s what our vision is all about: democratizing AI in Media & Entertainment. We want it to be technically accessible, economically viable, and simple to operate.
We welcome Santiago, our new Project #Amplifier. With his extensive experience and practical approach, we know he will have a big impact. Feel free to contact him on Linkedin or send us a message via our formulario de contacto.
